It’s like this:
Knitters consume yarn (hallelujah for yarn!).
Yarn is created by mills (both big and small), and dyed commercially or by independent artisans, for knitters to consume. At the same time, other fabulous things that knitters love, like stitch markers, needles, bags, inventive accessories and other things we don’t even know about yet are created by other entrepreneurs and established businesses.
Designers, whether professional or amateur, established or brand new, create patterns that allow knitters to use yarn and the goods that go with it, in order to create exciting handknitted items that would not otherwise exist.
Magazines (like Knitty) and books offer patterns and instruction to help knitters find the next thing they want to knit, and to knit it with less stress and frustration. When a project is bound off (and often before!), the cycle starts over and over again.
It’s the knitting ecosystem, and Knitty is very proud to be a part of it.
Thanks to our Patrons, Knitty continues to be a financially viable company who can pay its staff and contributors properly. And because we now are able to, we’re reaching out to help another branch of the knitting ecosystem by cutting ad prices for the first time in our history. This means more companies and creators have access to our readership for less money. Our ad prices now start at $60/issue.
Since sharing fiber-related products and services with our readership is a big part of why we exist, we’re thrilled to be able to do this. Would you help us spread the word? Just tell someone (or even someoneS) you know who might be interested in advertising with Knitty about our low rates. Send them to this page for all the details.
Thank you for being part of the knitting ecosystem. We send our gratitude and love.